Creating a Community, Not Just a Shop.

Helping Hyggeandtales move from simple book sales to a thriving community platform.

Hyggeandtales needed more than a storefront. The client, an author of children's books, required a space to manage her growing literary catalog while fostering a community around her stories.

The Challenge

The client is a creative storyteller and community builder, not an IT administrator. She needed a home for her readers but didn't want to spend her time managing a complex website.

With a growing library of books, she needed a way to showcase her work without getting bogged down in manual data entry. The goal was to let her focus on writing and connecting with her audience, not fighting with a CMS.

Our Approach

We looked beyond the standard e-commerce templates. Instead of forcing a "shop first" mentality, we designed a "story first" experience. We focused on the author's narrative and the community she wanted to build, letting the sales follow naturally.

What we built

  • Automated Amazon Sync: The system automatically pulls book details and cover art from her Amazon shop, eliminating manual updates.
  • Creative Control: While data is automated, it allows her to add a custom "layer" on top to tailor descriptions for her website audience.
  • Self-Managed System: A simplified dashboard designed for a non-technical user to manage the entire library with confidence.
  • Community & Scales: A seamless blend of community engagement tools and direct sales links.

The Outcome

Hyggeandtales is now a vibrant hub for storytelling. The author can manage her entire catalog with ease, and her readers have a dedicated space to connect, sign up for updates, and purchase her latest books directly from her trusted partner, Amazon.

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